Tag Archives: smart phone

Google Has Yet to Crack the Smartphone Market

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Source: Statista

Aside from a lot of AI talk, Google also announced two new Pixel smartphones at its I/O opening keynote early this month, the affordable Pixel 7A and the slightly less affordable Pixel Fold, which is almost four times the price of the Pixel 7A. As its name suggests, the Pixel Fold is Google’s first foldable smartphone, featuring a 7.6-inch screen when flipped open, which brings it close to the iPad mini’s 8.3-inch screen.

Having worked with various hardware makers before, Google debuted the “made by Google” Pixel smartphones in 2016. But despite good reviews and attractive price points, the company never really cracked the smartphone market, selling just a fraction of the devices market leaders Samsung, Apple and Xiaomi move year after year.

According to Statista Consumer Insights, Google remains a niche player in the smartphone market to this day, with less than five percent of smartphone users calling a Google device their main phone in most major markets.

Infographic: Google Has Yet to Crack the Smartphone Market | Statista

America’s Smartphone Addiction

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Source: Statista

Ever since the first iPhone arrived in 2007, smartphones have gradually taken over our lives. We use them to listen to music, take photos, follow the news and sometimes even to make phone calls. They have become a constant presence in both our professional and our personal lives. However, the endless stream of information and stimuli from our phones tends to wreak havoc on our ability to focus on one task at a time, which is why many people feel the need to limit their phone usage.

According to a survey conducted by Deloitte in 2017, 47 percent of U.S. smartphone owners have made an effort to limit their phone use in the past. The most popular ways of trying to do so are keeping the phone out of sight in a pocket and turning notifications off. The lure of Twitter, Instagram and the like remains hard to resist however: only 30 percent of smartphone owners have succeeded in reducing their phone time.

Smartphone Infographic



The Smartphone Market Is in a Pre-5G Slump

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Source: Statista

After a decade of growth, the global smartphone market came to a standstill in 2017. According to latest estimates by market research firm IDC, there won’t be much movement in any direction this year either. IDC expects global smartphone shipments to amount to 1.46 billion devices this year, virtually unchanged from last year’s total.

Attributing the temporary slowdown to a market downturn in China, IDC expects the global market to return to modest growth in 2019 though before the introduction of 5G devices will drive further growth until 2022. IDC expects the first 5G smartphones to arrive in late 2019 and projects 5G devices to reach a market share of 7 percent in 2020 and 18 percent of global shipments by 2022.

Phone Infographic