Allen Hainge Blog – A Review of AgencyLogic PowerSites

Allen Hainge

National technology speaker and trainer Allen Hainge is known for showing sales associates and companies how to make money using today’s technology. Allen began his real estate career in 1973, and, after 16 months of frustration, he finally learned how to list and soon became one of his area’s top listers. Today, he passes on what he learned as a sales associate and sales manager to others in the industry, concentrating on showing them how to use today’s technology to increase market share.

Allen teaches courses for 5 REALTOR® Institute programs around the country and has been a featured technology speaker at the past five NAR annual conventions, for three CRS Sell-A-Brations, and for Howard Brinton’s StarPower conference.

He is the past Chairman of the Residential Sales Council’s Computer Committee, and has been a featured technology and marketing speaker for state and local REALTOR® Associations, conventions, RS Chapters, Women’s Councils, companies and franchises in 42 states….always to rave reviews!

He is the author of real estate’s leading online email technology newsletter, “Allen F. Hainge’s CYBERSTAR® News & Views” and of the best selling book, “Dominate! Capturing Your Market With Today’s Technology”.

In short, Allen is real estate’s leading authority on using today’s technology, including the Internet, as a communications and marketing tool. Ask anyone who’s attended his seminars: he presents the material in a fun, easy-to-understand manner and always gives his clients more than they paid for!

On those rare days when Allen isn’t presenting a seminar around the country, he seeks solitude in tent camping, fly fishing for the wily trout, and fishing for lunker bass. He swears he’s going to get back to his bluegrass banjo lessons “some day soon”!

Check out a recent blog posting Allen made about our own AgencyLogic PowerSites. It includes a review by CyberStar Peggy West who uses single property Websites to “to razzle-dazzle my sellers”.

Allen’s Website can be found at www.cyberstars.net and his blog is at blog.cyberstars.net.

AgencyLogic Reports Fifth Straight Year of Growth for Single Property Website Sales

Results fueled by increased emphasis on vendor programs and product improvement coupled with acquisitions and new market penetration.

Wappingers Falls, NY – January 23, 2008 — AgencyLogic (www.agencylogic.com), the largest real estate industry provider of single property Websites in North America, announced record growth of their PowerSite single property Website product for the fifth straight year. Despite a particularly difficult year for real estate in general, the number of new clients, Website license sales and gross revenue in 2008 all reached new highs.

The company saw particularly strong first and second quarter results with more than 37% growth in gross revenue and a 58% growth in license sales versus the same period in 2007. However, the most significant growth was seen through their Affiliate and Private Label vendor network. The programs collectively generated an annual increase of 80% in revenues and more than 88% in licenses sales versus vendor generated business in 2007.

Some of the growth is also attributed to a company restructuring that involved opening an office in Emeryville, California and an increase in development staff. Additionally, a review of the company’s software development process resulted in the creation of a shorter and therefore more frequent release schedule. Commencing in 2009, the company expects to release new value based features bi-monthly with the first happening as soon as January 2009.

“Given current market conditions we are obviously happy with the results but we’re especially pleased to see the growth via our vendor network as it again underscores that our decision to move away from direct sales was the right one,” said Stephen Fells, CEO of AgencyLogic. “We expect 2009 to continue in the same direction as we announce additional partnerships, release new but related products and continue to add to the base PowerSite feature set.”

“We have seen a sizeable market swing by Realtors away from traditional print and television outlets towards online advertising,” said Mark Wayman, CIO of AgencyLogic. “This has been led most recently by Century 21’s decision to move all of their 2009 television advertising budget to online sources. We expect to benefit from this paradigm shift by positioning single property Websites at the heart of marketing homes.”

The company plans on releasing several new products during the remainder of 2009 including Web based applications that will work closer with niche real estate markets. The products are being developed with a specific focus on leveraging the substantial increase in adoption of social networking.

About AgencyLogic Vendor Programs
As the popularity of single property Websites continues to grow, AgencyLogic has created two programs that allow individuals, brokers and large organizations to sell PowerSites through an Affiliate or Private Label Program. Included with both programs are various marketing tools, administration systems, pricing and commission flexibility, credit card processing, technical support, and a software platform that can be quickly and seamlessly integrated into existing offerings and infrastructure. AgencyLogic’s Vendor Programs can benefit any type of company looking to add a competitive service and additional revenue stream to their business.

About AgencyLogic
AgencyLogic is a division of Network Earth, Inc., a technology company founded in 1995 that specializes in Web-based software development for businesses. Network Earth’s expertise includes application and Website development with the company recently moving into the social networking world with the formation of Social Gears, LLC. Today, PowerSites are the company’s main product, and are revolutionizing the way Realtors are marketing properties online by allowing them to affordably create a single Website for every listing. For more information, please visit www.netearth.com, www.agencylogic.com, or www.socialgears.com .

# # #

AgencyLogic Helps Vendors Cash in on Single Property Website Trend

AgencyLogic releases new features and marketing enhancements for their growing number of Private Label and Affiliate Partners.

Wappingers Falls, NY – April 11, 2008 – AgencyLogic (www.agencylogic.com), the largest real estate industry provider of single property Websites in North America, today announced the release of an enhanced feature set and extended marketing tools for their Affiliate and Private Label Vendors.

The new features are part of AgencyLogic’s continuing efforts towards positioning their single property Website platform as the solution for any company wanting to market property online whether residential, commercial or vacation. Included in this latest release is:

  • An extensive affiliate system that allows Private Label customers to replicate AgencyLogic’s business model
  • Coupon creation providing for discounted single property Websites
  • A new supplier management system providing vendors with the ability to manage ancillary services like sign rider creation

“In the first quarter of 2008, almost 50% of new client registrations have come through our vendor network highlighting again that not only is this an important and significant portion of our business, but also that our goal of growth through these same relationships is the right one.” said Stephen Fells, CEO of AgencyLogic. “These latest enhancements evidence our continuing commitment to this vision.”

“After announcing our new vendor programs in December 2007, this most recent version of our software is part of an ongoing effort not only to support our vendor client base, but more importantly help strengthen their sales efforts, ultimately leading to mutually beneficial growth.” said Mark Wayman, CIO of AgencyLogic.

About AgencyLogic PowerSites – Vendor Programs
As the popularity of single property Websites continue to grow, AgencyLogic has created two programs that allow individuals, brokers and large organizations to sell PowerSites through an Affiliate or Private Label Program while naming their own pricing. The Vendor Programs are ideal for individual Realtors, brokers, franchises, media companies, virtual assistants and organizations who wish to add a competitive service and additional revenue stream to their business.

About AgencyLogic
AgencyLogic is a division of Network Earth, Inc., a technology company founded in 1995 that specializes in Web-based software development for businesses. Network Earth’s expertise includes application and Website development with the company recently moving into the social networking world with the formation of Social Gears, LLC. Today, PowerSites are the company’s main product, and are revolutionizing the way Realtors are marketing properties online by allowing them to affordably create a single Website for every listing. For more information, please visit www.netearth.com, www.agencylogic.com, http://powersiteblog.com or www.socialgears.com.

Media Relations Contact:
Robin Morgan
Marketing Director
Toll Free: 1-888-201-5160 x 205
Canada: (866) 484-2644

AgencyLogic
14 Cambridge Court
Wappingers Falls, NY 12590

# # #