Kelly Roark
At Inman’s Real Estate Connect New York City 2010 Kelly Roark, VP, Interactive Sales and Development, FrontDoor.com/Scripps Networks presented “Ten Things You Need to Become Your Own Media Channel”.
With so many technology options, marketing outlets, vendor choices and opinions Kelly discussed ten “over arching concepts” needed to create a media channel referencing commentary and content from the three day event.
On Kelly’s list was:
#10 A Fresh Perspective
#9 Content Curation
#8 Content Creation Tools
#7 Place for Your Content to Live
#6 Engage Your Audience
#5 Mobile Enabled
#4 Purple Cow
#3 Network Effect
#2 No Fear
#1 Strategy
And # 4 mentioned our own Stephen Fells and this very blog:
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