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Real Estate Podcast: Leveraging ChatGPT For Content Creation

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In today’s Real Estate Podcast, from RPR’s Decoding Real Estate, we hear from Katie Lance. Katie is a real estate and social media trainer, coach, author and speaker. She has been working in marketing and branding for over twenty years, and has focused the last ten years on social media’s role in real estate success.

She joins the show to discuss the power and potential of AI ChatGPT in relation to creating top-notch real estate content. Katie’s blog features all sorts of ChatGPT tips, from creating listing descriptions, newsletter topics and how to prompt the bots for an overall content creation plan.

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Real Estate Podcast: Video as a Lead Generating Machine

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In today’s Real Estate Podcast, from RPR Decoding Real Estate,

we hear from Karin Carr, the Amazon bestselling author of, “YouTube for Real Estate Agents,” and founder of the Video Boss Agent Academy.

With over fifteen years of experience as a REALTOR®, Karin has become a sought-after speaker on video marketing, and she’s here to share her expertise.

Real Estate Podcast: Minimizing Buyers Remorse

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In today’s Real Estate Podcast, from Decoding Real Estate, we hear about how to set up home buyer expectations and curb buyer remorse in the current, shifting market.

Real estate coach and nationally syndicated columnist Bernice Ross joins the DRE crew to discuss different strategies on how to approach buyers and how to pre-communicate to them in this new, high interest rate market. 

Bernice gives tips on in-depth buyer interviews and how to assess new home wants versus new home needs. She also offers other great ideas on communication preferences, how to prep first-timers on paperwork, disclosures and key transaction dates. And of course, reasons to provide buyers with RPR property reports.