How the Metaverse is Making Money

Source: Statista

Statista’s Advertising & Media Markets Insights estimates that worldwide metaverse revenue will stand at $490 billion in 2030. This is a comparatively conservative forecast. Other analyst companies assume a market volume of between approximately 750 and 1,700 billion U.S. dollars.

For the Statista outlook, the term metaverse is defined as a virtual world or a collection of virtual worlds that exist in a common digital space and that users can access over the internet. Metaverses include applications of virtual reality, augmented reality and other immersive technologies. The biggest revenue drivers for metaverses are e-commerce and gaming. In addition, metaverses also offer new opportunities for revenue creation in the segments of education, entertainment, health and fitness and even telecommuting.

Metaverse e-commerce sales alone could grow to more than $200 billion by 2030 from currently just around $20 billion. Gaming is expected to grow even more, from just around $10 billion as of now to around $163 billion in 2030. The next biggest applications for metaverse revenue are health & fitness, workplace and education. Statista’s Metaverse Market Report provides more information and data on the subject.

Facebook’s Revenue Drops Despite Growing User Numbers

Source: Statista

Despite the trending hashtag #deletefacebook and a growing distrust in Facebook, the world’s biggest social network managed to grow even bigger in terms of active users. But even though user numbers are growing Zuckerberg’s company did fail to convert this into a growth of revenue.

As this graphic shows, the average revenue generated through every single user has been in decline since last quarter, resulting in a slight loss of total revenue for the company. With the effects of the bad publicity on the company’s key business figures not fully visible yet, the next quarter’s report might show some even more serious damage on Facebook’s performance.



The Future of Revenue

This video looks at the future of revenue: Revenue Performance Management, or RPM. The “School House Rock”-inspired animation puts RPM in context of some of the most significant milestones in the history of business (scientific management, total quality management and supply chain management) and explores how early adopters of RPM can become the Fords, Toyotas and Wal-Marts of tomorrow – that is, fast movers who turned change into competitive advantage.