Using NAR Tools in Your Social Marketing (eBooklet)

At this months NAR Midyear Conference I was fortunate enough to hear Amy Chorew and Ginger Wilcox speak about how to use NAR tools in social marketing. If you ever have the opportunity to hear either Amy or Ginger speak you should take advantage of it; they consistently provide engaging, valuable and understandable advice that every Realtor can benefit from.

The good news is a lot of their content is available free online. An eBooklet and their presentation materials are available via realtor.org. You can also see some interesting videos on Amy’s Website The Tech Byte and her free newsletter provides some great content.

Both Amy and Ginger are involved with the Social Media Marketing Institute, an organization:

“dedicated to the further development of Social Media, both as a business tool as well as a means of enhancing relationships and engaging current and potential clients”

The SMMI Website contains timely commentary, usable content and details on their training courses.

Announcing Tomato University

The Real Estate Tomato has built a powerful reputation as a company dedicated to helping their clients maintain a successful online marketing strategy through blogging and social media. Starting today, they are taking that reputation to a new level. After successfully organizing three virtual REBarcamps their new service, the Tomato University, offers Realtors relevant and effective technology training from the best in the business.

The inaugural classes are “A Guide To Superior Hyper-Local Blogging” and “Using Craigslist To Generate Quality Leads“. Over the next several days there are education sessions about SEO, HTML, Facebook pages and photography advice, all providing significant value to today’s real estate agents.

Registration is free and grants you access to the Tomato University social network, allowing you to connect with other University members, register for classes and receive updates on schedules, community info and updates.