For the next two days I will be at the RISMedia & Top 5 in Real Estate Network’s Leadership Conference in New York. I am fortunate to be talking on the “Measuring Your Advertising ROI and Allocating Your Media Spend Wisely” panel and will get to meet some of the leaders and most succesful people in real estate. I am genuinely excited about the event.

The session overview is:

“Based on your own marketing objectives, personal goals and budget, how are you ensuring that your invest your media dollars wisely? In this panel, top real estate advertising experts pair up with successful real estate professionals to discuss how they allocate their media spend across a growing number of options based on both ROI and ROE (Return on Effort). How do social media, traditional advertising, and personal branding strategies translate into closed transactions whether you consider yourself a general all-around agent, listing specialist, buyer’s agent or broker? What metrics can be measured and tracked and how do you integrate all your options into a cohesive and effective campaign?”

As always I will be detailing all the useful information via this blog. And please, if you are there, stop by and say “Hi!” 🙂

To register for the event visit the RISMedia Website or click here.