Later today I’m driving south to Atlantic City to attend the TriplePlay Conference and another RE Barcamp. As always I’ll be sharing the highlights here on the blog, on our Facebook page and via twitter but I also want to mention that I’m in the middle of a future blog post;
“Real Estate Trade Shows – A Vendors Perspective”.
As a vendor, AgencyLogic used to exhibit at lots of conferences and trade shows and expo’s. We were seen all over the country at events run by National, State, and County associations, by brands big and small. There have been individual years when we spent more than six figures on trade shows but this year it all stopped. In 2009 AgencyLogic stopped exhibiting and it’s time to explain why.
Later this month I will highlight the lies and the stealing and in one case the confusion around an abhorrent sexual act that led us to stop this form of marketing. In the interim I would love to know your own thoughts on the multitude of industry trade events. Are they worthwhile? Are the expensive? Have you cut back on the number you have been to? Do you only attend when you have to? I’m interested in anything and everything you have to say.
Time to pack!
Stephen, when you and I met at the San Diego REBarCamp, I knew you were different and exciting. I have read your blogs for a number of months and have enjoyed your choices of articles.
The reality is that advertising and marketing is and has been changing…those of us who once stood in line for 15-20 minutes, in a large pile, now meander through the exhibits. Todays’ exhibit booths are set up exactly as they were in the ’80s. Where’s the WOW! factor these days? It’s at REBarCamp.
Industry needs to come up with a new vehicle and stop driving the Studebaker, purchase a Prius, and cruise into the future!
Hope you will be at the Phoenix REBarCamp April 9… love to talk with you in person again.
@SedonaKathy
Thank you Kathy! I’ve been talking about coming to Phoenix for a few years, perhaps 2010 is the year to make that happen. Looking forward to seeing you again too 🙂
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