June 2007 PowerSite of the Month

It is our pleasure to announce that June’s PowerSite of the Month has been awarded to Karen Mathison for her site www.axiscircleinfo.com.

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Karen’s site has a sleek, professional look, and it includes an abundance of information about the property and the surrounding community to help entice prospective buyers.

Her site has great depth, but she achieved great results using very simple tools – adding lots of photos, providing extensive descriptions and linking to a variety of useful Websites relevant to home buyers. Here’s a closer look:

Photos
This home has a great view! You know immediately that the home is set on a ridgetop because the photo tells you. One of the home’s best selling points is front and center, with an attention-grabbing photo that is clear and beautiful. Go deeper into the site, and you’ll find 33 photos that leave very little of the property to the imagination. You see every room, from every angle. You even see what plants are growing in the landscaping! When building your PowerSite, remember Karen’s attention to the kind of details buyers look for when they come to the Web.

Text
Karen took full advantage of our unlimited text feature by telling the story of a drive into the scenic hills toward the property. Don’t you want to visit after reading that description? While we all might not be blessed with the same wordsmithing abilities that Karen clearly has at her command, we can all use key descriptions to compliment the photographs we choose and give buyers a feel for the property. Maybe there’s some interesting bit of history related to the property, or unique wildlife or landscaping worth noting.

Custom Links
By using our custom links feature, Karen gives potential buyers a wealth of information about the surrounding community. Want to know the latest news in Boerne? Curious about the public and private schools in the area? Want to know why Kendell County was voted among the Top 5 Places to Live in Rural America? It’s all there – and these are key questions people want answered when investing in a home like this. Think about the kinds of information your buyers would want, and then create a few custom links to give them what they need. It will pay off.

Floor Plans & Virtual Walk-thru
Buyers who come to the Web are looking for detail, and Karen’s PowerSite really delivers. It’s as simple as uploading a file with the floor plans for the home to create a virtual walk-thru. She knows that the more information she offers, the better chance she has of selling the home to the right buyer.

All the details really make Karen’s PowerSite outstanding. Great job, Karen!

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