A real estate agent’s communication skills are the most important key in lead generation and lead conversion. But what do you do when a prospect won’t even talk to you on the phone?

One powerful NLP (Neuro-Linguistic Programming) communication technique you must master is called a downswing. It simply means using a downward tonality at the end of a question. This is powerful because it communicates confidence & certainty in your voice.

Here are 3 ways to use a downswing in your conversations with prospects:

1. Asking their name. 2. Giving your name.   3. Asking questions.

Your ability to communicate to your prospects with confidence makes them feel confident about hiring you because they know that you can help get them the BEST result.

All of this is discussed in today’s Real Estate Podcast, from Kevin Ward and Yes Talk for Real Estate Agents.