This post continues our series about Artificial Intelligence (AI) (click here for more posts about AI and ChatGPT).
From the REALTOR.com YouTube channel we hear an interview with Katie Lance, CEO/founder, Katie Lance Consulting.
Social media is a huge part of real estate, especially in today’s climate. It is the modern method of communication, and also allows small businesses and individuals to have a broad impact.
Katie Lance is an industry social media expert and has been focusing on how to help REALTORS® make the most of their business through social media. In this edition of NAR’s Center for REALTOR Development podcast, Katie and Monica talk about content optimization, some of the heavier aspects of social media, and how we can be intentional with the time we spend on social media.
Katie Lance is the contributing editor of InmanNext, and the social media director for Inman News. She recently interviewed Bob Watson, VP of Atlantic & Pacific Real Estate, where he works as an agent and broker.
Katie asks Bob:
Bob shares some great tips and examples any agent can use and implement into their business immediately. Enjoy 🙂