A Flood of New Home Inventory Leads to the Most Discounts Since the Financial Crisis

Rising discounts and falling prices put power in the hands of NYC buyers, according to the Q2 2018 StreetEasy Market Reports

New York, NY – July 25, 2018 (PRNewswire) Sales inventory reached new highs across the city over the last quarter, leading to a record number of homes offering price cuts in Manhattan and Brooklyn. The share of homes with a price cut rose in every submarket across the city, led by the Upper East Side(i), where one in three homes for sale received a price cut, according to the Q2 2018 StreetEasy Market Reports(ii).

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Amid higher inventory, sales prices started to cool. The StreetEasy Price Index(iii) fell 1.1 percent in Manhattan to $1,160,419 and stagnated in Brooklyn at $724,733. This drop in Manhattan home prices is the largest year-over-year decrease since the financial crisis(iv). Queens prices bucked this trend, increasing 7.3 percent to $530,556 – the highest level on record.

“The dynamics of the city’s real estate market have favored renting over buying for some time now, though the tide may be starting to turn,” says StreetEasy Senior Economist Grant Long. “New Yorkers with the means for a down payment now have more options to choose from than at any point in the past seven years — and this trend isn’t just contained at the high-end, where we’ve been seeing rising inventory for several years now. Heading into the fall, buyers are in a strong position to strike a deal and can afford to shop around, wait for the right home, and negotiate aggressively.”

See below for additional sales and rental market trends across Manhattan, Brooklyn and Queens.

Q2 2018 Key Findings — Manhattan

  • Inventory reached the highest level since 2011. Sales inventory in Manhattan increased 15.2 percent since last year. Inventory rose in every Manhattan neighborhood except one: in Hamilton Heights, it dropped by 11.8 percent from last year.
  • The number of homes offering discounts reached an all-time high. More than one in four homes for sale (28 percent) in Manhattan received a price cut in Q2, an increase of 5.3 percent over last year.
  • The Upper East Side was the only submarket where prices rose. Upper East Side home prices increased 3 percent to $1,058,121. Prices dropped in every other submarket; in Midtown, they dipped to 2016 levels, falling 3.3 percent from last year to $1,206,268.
  • Rents reached an all-time high. Rents rose in all five Manhattan submarkets, led by Upper Manhattan, where they increased 3.1 percent to $2,352. Manhattan rents grew 1.5 percent year-over-year, hitting a record high of $3,212(v).
  • The number of rentals offering a discount hit its lowest levels since 2015. 20 percent of Manhattan rentals were discounted in the second quarter, a decrease of 4.6 percentage points from last year.

Q2 2018 Key Findings — Brooklyn

  • The number of homes for sale hit all-time highs. Sales inventory in the borough rose 24.4 percent over last year. Inventory rose in every Brooklyn submarket except North Brooklyn, where it fell 3.1 percent.
  • Price cuts rose to an all-time high. The share of sales with a price cut reached an all-time high of 21 percent, up 3.7 percentage points from the second quarter of 2017.
  • Prices stagnated across the borough, except for North Brooklyn. The StreetEasy Brooklyn Price Index dipped 0.5 percent to $724,733. Prices in North Brooklyn reached new highs: up 6 percent since last year to $1,172,770.
  • North Brooklyn homes came off the market two weeks faster. Homes in North Brooklyn sold after a median of 55 days — 18 days faster than last year. Across the borough, homes stayed on the market for a median of 53 days, one day longer than last year.
  • Rents reach an all-time high. The StreetEasy Brooklyn Rent Index increased 1.4 percent year-over-year to an all-time high of $2,588. North Brooklyn was the only submarket where rents stagnated, likely because of the L train shutdown, at $3,067.

Q2 2018 Key Findings — Queens

  • The amount of for-sale inventory rose. Inventory rose 19 percent across the borough, with significant increases across all five submarkets. South Queens saw the biggest jump in inventory, up 27.1 percent over the second quarter of 2017.
  • Despite rising prices, price cuts also rose. The share of Queens homes offering price cuts rose 17.4 percent, up 5.9 percentage points over last year. In Northwest Queens, more than one in four listings had their prices cut, up 11.1 percent since last year.
  • Queens was the only borough where prices rose. Prices rose 7.3 percent in Queens to $530,556, the highest level on record.
  • Homes in South Queens came off the market nearly two weeks faster. South Queens homes sold 12 days faster than last year, reaching a median of 50 days on the market.
  • Rents remained flat, except in Central Queens. The StreetEasy Queens Rent Index stagnated at $2,140. Rents in Central Queens rose 2.3 percent year-over-year, to a median of $2,083.
  • One in five rentals were discounted. 20 percent of Queens rentals offered discounts, roughly the same amount as last year. The share of discounted rentals rose the most in the Rockaways: 16.5 percent were discounted, up 6.5 percentage points year-over-year.

The complete StreetEasy Market Reports for Manhattan, Brooklyn and Queens, with additional neighborhood data and graphics, can be viewed at streeteasy.com. Definitions of StreetEasy’s metrics and monthly data from each report can be downloaded at streeteasy.com.

About StreetEasy

StreetEasy is New York City’s leading local real estate marketplace on mobile and the web, providing accurate and comprehensive for-sale and for-rent listings from hundreds of real estate brokerages throughout New York City and the NYC metropolitan area. StreetEasy adds layers of proprietary data and useful search tools to help home shoppers and real estate professionals navigate the complex real estate markets within the five boroughs of New York City, as well as Northern New Jersey.

Launched in 2006, StreetEasy is based in the Flatiron neighborhood of Manhattan. StreetEasy is owned and operated by Zillow Group (NASDAQ: Z and ZG).

StreetEasy is a registered trademark of Zillow, Inc.

(i) The Upper East Side submarket includes Lenox Hill, Yorkville, Carnegie Hill, Upper Carnegie Hill and Upper East Side neighborhoods.

(ii) The StreetEasy Market Reports are a monthly overview of the Manhattan, Brooklyn and Queens sales and rental markets. Every three months, a quarterly analysis is published. The report data is aggregated from public recorded sales and listings data from real estate brokerages that provide comprehensive coverage of Manhattan, Brooklyn and Queens, with more than a decade of history for most metrics. The reports are compiled by the StreetEasy Research team. For more information, visit streeteasy.com. StreetEasy tracks data for all five boroughs within New York City, but currently only produces reports for Manhattan, Brooklyn and Queens.

(iii) The StreetEasy Price Indices track changes in resale prices of condo, co-op, and townhouse units. Each index uses a repeat-sales method of comparing the sales prices of the same properties since January 1995 in Manhattan and January 2007 in Brooklyn and Queens. Given this methodology, each index accurately captures the change in home prices by controlling for the varying composition of homes sold in a given month. Levels of the StreetEasy Price Indices reflect average values of homes on the market. Data on the sale of homes is sourced from the New York City Department of Finance. Full methodology here: streeteasy.com.

(iv) The StreetEasy Manhattan Price Index was down 2.3 percentage points year-over-year in May 2010

(v) StreetEasy has tracked annual changes in the Manhattan Rent Index since 2011.

AgencyLogic Acquires Single Property Website Provider, 123 Main Street

Deal expands AgencyLogic’s reach and provides the industry leading PowerSite product to 123 Main Street clients.

Wappingers Falls, NY – June 5, 2007 — AgencyLogic (www.agencylogic.com), the largest real estate industry provider of single property Websites in North America, announced today that they have acquired the 123 Main Street assets from Thunder Lake Media, LLC in a deal involving cash and future revenues.

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123 Main Street will now work with AgencyLogic in providing existing and future 123 Main Street clients with a private label version of the AgencyLogic PowerSite single property Website product.

“123 Main Street is a significant player in the single property Website market and by joining our resources we strengthen the competitive position of both organizations.” said Stephen Fells, CEO of AgencyLogic. “This acquisition helps us move towards our primary goal of positioning AgencyLogic PowerSites as the leading online marketing tool for Realtors. In addition to gaining market share this deal will also provide us with access to untapped markets and will increase revenue in what we hope will be the first of several similar transactions.”

“We have long admired the AgencyLogic PowerSite product which remains the industry leader in single property Websites.” said Jay Otlewski, President of Thunder Lake Media, LLC. “Offering our clients the most feature rich and cost effective single property website product on the market is very exciting. This will enable us to continue working with our clients to ensure that their use of the AgencyLogic PowerSite product strengthens the marketing of their listings.”

PowerSites contain all of the information that buyers are looking for about a particular property – in one Website. AgencyLogic PowerSites allow Realtors to create comprehensive, single property Websites for less than the cost of a newspaper ad. Each PowerSite includes a Website address e.g., www.123AnySt.com, one year of hosting and all the tools needed to describe the property in detail, add photos, floor plans, create slideshows, upload related documents, map the property, create custom links, add video, blogs or podcasts as well as marketing tools such as free syndication to the major real estate search engines.

About 123 Main Street:

123 Main Street is a product of Thunder Lake Media, LLC offering Web based marketing and communication tools for real estate professionals since 2004. Founders Jay and Lynn Otlewski were also the creators of Connecting Neighbors, neighborhood websites sponsored by local real estate professionals. The Otlewski’s are former real estate professionals, which has been instrumental in the creation, design and development of their various real estate marketing products.

About AgencyLogic:

AgencyLogic is a division of Network Earth, Inc., an international technology company that specializes in Web-based software development for businesses. Network Earth’s expertise includes application and Website development as well as new venture startups. It was founded in 1995 by two British technology experts in order to take advantage of new business opportunities in the burgeoning Internet and World Wide Web arenas. Today, PowerSites are the company’s main product, and are revolutionizing the way Realtors are marketing properties online by allowing them to affordably create a single Website for every listing. For more information, please visit www.netearth.com, www.agencylogic.com or http://powersiteblog.com.

AgencyLogic Contact:

Stephen Fells

Phone: (888) 201-5160
Fax: (845) 227-6497

Email: support@AgencyLogic.com

14 Cambridge Court
Wappingers Falls, NY 12590

Thunderlake Media/123 Main Street Contact:

Lynn Otlewski

Phone: (877) 256-1866

Email: lynn@thunderlakemedia.com