Ira Serkes Archives

This is another in our new series, PowerSite Profile, where we highlight interesting and creative single property Websites. If you have an AgencyLogic PowerSite that you would like us to review and mention on the blog please let us know.

Presenting The Whole Picture: www.690colusa.com

Berkeley real estate team Ira (ABR, CRI, e-PRO, GRI, SRES) and Carol (CRS, GRI) Serkes “believe in high touch, old fashioned, handcrafted service” and their single property Websites exemplify that. As a Realtor since 1990 and an AgencyLogic client since 2004, CyberStar of the Year (2010) Ira is a known technical leader in real estate.

As part of his real estate business, Ira blogs and is a recognized national speaker. Combining his love of photography and social media Ira is able to leverage not only Facebook and twitter, but also YouTube, LinkedIn and flickr for his listings.

Single property Websites are a staple in Ira’s marketing and he uses a custom design to ensure consistent branding:

At the bottom of the design is a specific social media contact section:

The section creates a way for visitors to connect with Ira across several social tools. All of Ira’s single property Websites also detail a significant amount of local information to ensure potential buyers get the whole picture and seller’s know their home is being marketed to it’s fullest.

The single property Website also includes:

multiple amazing photographs

an image library

links to neighborhood images

an image library

a chronology of home improvements

two social sharing buttons

a link to historical photo’s and info and

walk score data

Ira even includes a link to a podcast that details local community market information:

Nice job Ira!

To see the single property Website go to: www.690colusa.com. Other examples are: