In the following WellcomeMat video Diane M. Ramirez of New York based Halstead Property tried to lure NBA Star Lebron James to New York using some very creative marketing. As we now know it wasn’t successful but it opens up a question; just how far would you go to get celebrity client?
We have been fans of WellcomeMat videos for a long time; it’s why we have one of their videos in our sample single property Website.
Over the last two years there has been a noticable increase in the use of video not only in real estate but in all walks of life and business. YouTube is now the second biggest search engine in the world and with improved hardware via, amongst other things the iPhone and Flip Video, anyone can create high-def videos anywhere, anytime.
The guys at WellcomeMat have just published their first formal report on the use of video in real estate and I’m pleased to make that report available to you for free. The report includes details on what hardware Realtors are using, the hurdles they are facing and their opinions on the effectiveness of video at a listing presentation.
Simply click on the Adobe graphic below to access the eight page report. Enjoy 🙂
