Much can be done with online data. But did you know that computer wonks once determined that liking a Facebook page about curly fries means you’re also intelligent? Really.
In the following TEDx video computer scientist Jennifer Golbeck explains how this came about, how some applications of the technology are not so benign — and why she thinks we should return the control of information to its rightful owners.
Credit where credit is due, this is one heck of a marketing job! 🙂 We would love to see the single property Website for this!
What social networks do you use in your real estate business? Based on the 2013-14 REALTOR® Technology Survey over two-thirds of agents use Facebook, slightly higher than the number that use LinkedIn.
This information, along with a lot more about social media, marketing, technology and Facebook, is available on the NAR Website: Field Guide to Facebook for REALTORS. This one particular post includes links to a lot of other information including:
The good news is that there are other field guides:
The content is all part of NAR’s ‘Field Guides’ section, a place wih a wealth of information, help and advice. For more information visit the Field Guides section by clicking here.