Have you ever been in a competitive selling situation? Well, the reality is as a real estate agent you are always in a competitive situation. Everyone you talk to knows a real estate agent, whether it’s a family member, a friend, or a co-worker’s spouse. So, the question Tom has for you is … what are you doing to become THE go-to agent in your marketplace?

The first step to staying top-of-mind and winning more listings is to formulate your USP (Unique Selling Proposition); a single property Website from AgencyLogic is a great place to achieve that!

Your USP is what makes you stand apart from the crowd, what’s memorable about you, and why the client should select you over the competition.