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Just How Honest Should You When Describing a Home For Sale?

There is 4 bedroom home for sale in Northern England described by the real estate agent representing it as:

  • unremarkable
  • having monumental masonry cracks and a crumbling handrail
  • dodgy (translation: not to be trusted)
  • having tatty (translation: worn out) carpets

They have also added it is shabby, untouched, gloom[y] and unkempt. Then there’s the “will require blood sweat and tears to haul it anywhere back to modern tastes”, “Hope may then resurface upon viewing the lounge” and “will require any purchaser to acquire step ladders to eradicate those pesky spider webs, something that is clearly beyond the present owner” comments.

The question that begs to be asked: Is this creative, honest or simply crazy marketing?