Steve Fells Talks About How to Organize Your Social Identity On BlogTalkRadio

If you missed last nights BlogTalkRadio interview here it is! Deb Evans welcomed BJ Emerson as co-host and together they interviewed AgencyLogic and Follr CEO Stephen Fells. The conversation centered on the importance of your digital identity and how Follr can help manage it. Enjoy 🙂


Listen to internet radio with Social Geek Radio on Blog Talk Radio

AgencyLogic Releases Unlimited Single Property Website Subscription Service

New product offering provides unlimited single property Websites for low, flat monthly fee

Wappingers Falls, NY (November, 29th 2011) AgencyLogic today announced the release of a subscription version of their popular single property Website product. The real estate marketing software allows any person marketing property to create unlimited single property Websites for a low, flat monthly fee.

The news follows the company’s recent announcement that their software has been included in the National Association of REALTORS® e-PRO Technology Certification Program and announcements earlier this year about the AgencyLogic Facebook application and integration with Follr personal profile Websites.

agencylogic single property websites

AgencyLogic single property Websites are part of a suite of online products that work seamlessly with Facebook business pages, another service the company provides. Using the free Facebook application, REALTORS® benefit from not having to update listing data in multiple places. Any edits or changes to a single property Website automatically update the agents Facebook business page ensuring accurate, real-time data while simultaneously complying with Facebook terms of service about business content. The listing data is also syndicated to multiple real estate Websites and portals.

Stephen M. Fells

Stephen M. Fells

“We have long wanted to provide unlimited single property Websites at the lowest possible price and so are very excited to now be in a position to fulfill that,” stated AgencyLogic CEO Stephen Fells adding “This allows us to provide a more feature rich, cost effective alternative to virtual tours and further differentiates us from other single property Website products. There simply isn’t anything on the market that can compete with our product when you compare features and price.”

Despite the negative economic pressure still being felt throughout the real estate industry, some single property Website providers continue to require as many as 600 listing Websites to get ‘premium’ pricing. Competitors subscription products come with significantly restricted feature sets or agents are expected to pay more than twelve times the monthly AgencyLogic subscription fee. AgencyLogic has removed any such limitation with this new software release.

A white label version of the software is also available allowing franchises, brokers and associations to provide single property Websites to their agents or members under their own brand. Discounted pricing and revenue share opportunities exist for larger organizations.

The new platform also includes enhanced mobile functionality and free SMS and QR code integration. With more and more traffic coming from mobile devices every single property Website is mobile-enabled to ensure it can be seen quickly and clearly on every mobile phone. AgencyLogic subscribers have two QR code options; one returns a mobile-enabled list of the agents listing Websites with links to specific mobile-enabled single property Websites. The second QR code can be used for any domain name (also referred to as ‘URL’ or Uniform Resource Locator).

One significant difference between the subscription platform and its license predecessor is tighter integration with Follr personal profile Websites. Although not limited to real estate, Follr is another product used extensively throughout the industry and is also included in the latest e-PRO® technology certification. AgencyLogic single property Website subscribers will automatically have a Follr account created with contact and listing data syncing on registration thereby simplifying use of all parts of the company’s social marketing platform.

follr logo

Mark Wayman

Mark Wayman

“We continue to focus on developing software that allows real estate agents to market themselves and property as professionally as possible,” stated AgencyLogic CIO Mark Wayman adding “Ensuring that process is cost effective and technically simple remain core objectives.”

Subscribers can choose from a free domain name (e.g. 123AnySt.ForSale.re) or select a unique domain name (e.g. www.123AnySt.com). They can also upload unlimited photos and documents, leverage social networking and implement detailed lead capture on a page by page basis.

Nashville, TN REALTOR Laurie Scheinkopf (ABR, CRS, GRI, e-pro, ISS, CSP), who uses all of AgencyLogic’s products, commented:

“Periodically a product comes along that will revolutionize an industry. AgencyLogic has created that product for real estate []. Now just one click and the buyer is viewing the potential home of their dreams. It makes the listing easier to sell and close because all the documents needed are available on the site! These sites provide a one stop shop for all parties involved in the process.”

Laurie creates a single property Website for every listing and they appear on her Facebook business page and Follr personal profile Website.

This latest news in one of several announcements the company will be making during the remainder of 2011.

About AgencyLogic:

AgencyLogic (www.agencylogic.com) is a division of Network Earth, Inc. (www.netearth.com), a technology company founded in 1995 with a history in developing complex Web-based software for financial institutes and startups. Located in California and New York AgencyLogic has provided Web-based marketing services to the real estate industry since 2004. Products include single property Websites, Facebook business pages, Facebook applications and Follr personal profile Websites. The products, working seamlessly together, provide an impactful social marketing platform for REALTORS® and the property they market. AgencyLogic’s marketing focus is on growth through white label and affiliate relationships. The company has acquired single property Website companies 123MainSt.com, SmartStreets.net and Realasites.com and continues to lead Web-based marketing software innovation.

About Follr, Inc.:

Follr, Inc. (www.follr.com) is a software company founded in 2011. With offices in California and New York Follr provides Web-based personal profile Websites to individuals and corporations. A personal profile Website provides a list of profiles (Facebook, LinkedIn, Foursquare etc.), contact information, Twitter and blog content, resume and networking to connect Follr users. It is a personally branded Website used as an initial point of contact representing an aggregation of all personal information and is a natural extension of a physical business card. It is accessed by an enduring, easy to remember URL and represents a more complete picture of individuals and organizations.

About the National Association of REALTORS®:

The National Association of REALTORS®, “The Voice for Real Estate,” is America’s largest trade association, representing 1.2 million members, including NAR’s institutes, societies and councils, involved in all aspects of the residential and commercial real estate industries.

NAR’s membership is composed of residential and commercial REALTORS®, who are brokers, salespeople, property managers, appraisers, counselors and others engaged in all aspects of the real estate industry. Members belong to one or more of some 1,400 local associations/boards and 54 state and territory associations of REALTORS®. They are pledged to a strict Code of Ethics and Standards of Practice.

Working for America’s property owners, NAR provides a facility for professional development, research and exchange of information among its members and to the public and government for the purpose of preserving the free enterprise system and the right to own real property.

The term REALTOR® is a registered collective membership mark that identifies a real estate professional who is a member of the National Association of REALTORS® and subscribes to its strict Code of Ethics.

AgencyLogic Single Property Websites Included In National Association of REALTORS e-PRO Technology Certification Program

Provides 1.2 million members of America’s largest trade association with access to AgencyLogic single property Websites.

Wappingers Falls, NY (October 24, 2011) AgencyLogic today announced the inclusion of PowerSites, the company’s core single property Website product, in the National Association of REALTORS® e-PRO® technology certification program, the only technology certification recognized by the association.

agencylogic single property websites

The National Association of REALTORS® (NAR) is America’s largest trade association, representing 1.2 million members, including institutes, societies and councils, involved in all aspects of the residential and commercial real estate industries. Membership is composed of residential and commercial REALTORS®, who are brokers, salespeople, property managers, appraisers, counselors and others engaged in all aspects of the real estate industry. Members belong to one or more of some 1,400 local associations/boards and 54 state and territory associations of REALTORS®.

Ten years ago NAR developed the e-PRO® certification program to teach members how to effectively use technology to grow their business. As technology changed technology training also changed resulting in the developing of an entirely new e-PRO® program released this year.

epro logo

The new e-PRO® curriculum includes content on how to use the latest social media technologies, such as Facebook and Twitter, and demonstrates how to create an online presence so vital to reaching today’s hyper-connected consumers. e-PRO® also teaches how to take advantage of rich media and e-office strategies to run a business more efficiently.

REALTORS® who become e-PRO® certified not only prove to consumers that they know how to use the most advanced technology to provide exceptional service but also gain new networking opportunities with other tech-savvy REALTORS®. Single property Websites, Websites created to market one home, are increasingly being used by those REALTORS® as a standard marketing method.

Stephen M. Fells

Stephen M. Fells

“The updated e-PRO® course curriculum is a significant improvement to the previous version and being part of it is obviously something we are very excited about,” stated AgencyLogic CEO Stephen Fells adding “this increases the exposure of our products significantly.”

AgencyLogic single property Websites are part of a suite of online products and work seamlessly with Facebook business pages, another service the company provides. Using a free Facebook application, REALTORS® benefit from not having to update listing data in multiple places. Any edits or changes to their single property Websites automatically updates their Facebook business page ensuring accurate, realtime data while simultaneously complying with Facebook terms of service about business content.

follr logo

This functionality extends to Follr personal profile Websites, another product used extensively throughout the real estate industry and also included in the latest e-PRO® technology certification.

Mark Wayman

Mark Wayman

“When REALTORS® use a combination of our single property Websites, Facebook business pages, Facebook application and Follr personal profile products they demonstrate not only an understanding of current technology but more importantly how to leverage social marketing channels to best represent a home and themselves,” stated AgencyLogic CIO Mark Wayman adding “We continue working on extending our product line to even better serve the real estate industry.”

Nashville, TN REALTOR Laurie Scheinkopf (ABR, CRS, GRI, e-pro, ISS, CSP), who uses all of AgencyLogic’s products, commented:

“Periodically a product comes along that will revolutionize an industry. AgencyLogic has created that product for real estate with PowerSites. It makes sellers feel special and not just another listing on my agent site. Now just one click and the buyer is viewing the potential home of their dreams. It makes the listing easier to sell and close because all the documents needed are available on the site! These sites provide a one stop shop for all parties involved in the process.”

Laurie creates a single property Website for every listing and they appear on her Facebook business page and Follr personal profile Website.

Follr users have access to real estate industry specific URL’s, an alternative to the standard follr.me or follr.us domains. rlty.me (pronounced ‘realty dot me’) and rlty.us domains are commonly used by REALTORS®, an example can be seen at rlty.me/HeidiGolff.

This latest news in one of several announcements the company will be making during the remainder of 2011.

About AgencyLogic:

AgencyLogic (www.agencylogic.com) is a division of Network Earth, Inc. (www.netearth.com), a technology company founded in 1995 with a history in developing complex Web-based software for financial institutes and startups. Located in California and New York AgencyLogic has provided Web-based marketing services to the real estate industry since 2004. Products include single property Websites, Facebook business pages, Facebook applications and Follr personal profile Websites. The products, working seamlessly together, provide an impactful social marketing platform for REALTORS® and the property they market. AgencyLogic’s marketing focus is on growth through white label and affiliate relationships. The company has acquired single property Website companies 123MainSt.com, SmartStreets.net and Realasites.com and continues to lead Web-based marketing software innovation.

About the National Association of REALTORS®:

The National Association of REALTORS®, “The Voice for Real Estate,” is America’s largest trade association, representing 1.2 million members, including NAR’s institutes, societies and councils, involved in all aspects of the residential and commercial real estate industries.

NAR’s membership is composed of residential and commercial REALTORS®, who are brokers, salespeople, property managers, appraisers, counselors and others engaged in all aspects of the real estate industry. Members belong to one or more of some 1,400 local associations/boards and 54 state and territory associations of REALTORS®. They are pledged to a strict Code of Ethics and Standards of Practice.

Working for America’s property owners, NAR provides a facility for professional development, research and exchange of information among its members and to the public and government for the purpose of preserving the free enterprise system and the right to own real property.

The term REALTOR® is a registered collective membership mark that identifies a real estate professional who is a member of the National Association of REALTORS® and subscribes to its strict Code of Ethics.

About Follr, Inc.:

Follr, Inc. (www.follr.com) is a software company founded in 2011. With offices in California and New York Follr provides Web-based personal profile Websites to individuals and corporations. A personal profile Website provides a list of profiles (Facebook, LinkedIn, Foursquare etc.), contact information, Twitter and blog content, resume and networking to connect Follr users. It is a personally branded Website used as an initial point of contact representing an aggregation of all personal information and is a natural extension of a physical business card. It is accessed by an enduring, easy to remember URL and represents a more complete picture of individuals and organizations.